Crafting Your Creative Legacy with the Living Brand Method
As artists, artisans, makers, and designers, your work carries stories, values, and a spark of creativity that’s truly one-of-a-kind. But running a creative business can sometimes feel like navigating a maze. Between staying true to your craft, making sustainable choices, and adapting to an unpredictable world, the challenge of building something meaningful can feel overwhelming.
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What is a Slow Business?
There seems to be a perception that a Slow Business (I’m referring to the slow business movement) is about building your business slowly and bringing in very little money. This isn’t necessarily the case. Because in the end, the purpose of a business is to make money, so making money should be a priority.
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